Social Media MArketing

Social Media Services at Matchbox Marketing

Social Media services at Matchbox Marketing were designed to take away the stress of social media. We believe that marketing should be fun. IF you’re not enjoying social media, having a hard time deciding what to create, or need some occasional support, let us help you.

Our social media marketing offerings include:

Content Creation

A La Carte Specials and Add-ons

Full Social Media Management Options

Social Media Content Creation

Level 1: Essentials

Our Essentials Package is perfect for busy professionals and small businesses seeking a social media presence. This budget-friendly option includes:

Simple text-based posts with basic graphics (e.g., stock photos, simple designs).

5 posts per week across selected platforms (e.g., Facebook, Instagram, Twitter).

Introduction to your brand’s products/services.

General industry tips or information.

Text-based posts highlighting key offerings.

Sharing relevant industry articles or tips.

Level 2: Networker

The Networker Package is ideal for businesses aiming to grow their online presence. It includes all features from the Essentials Package and more:

Diverse mix of content formats including images, videos, infographics, and carousel posts.

7-10 posts per week with varied timings for optimal engagement.

Tailored content to align with brand messaging and campaigns.

Storytelling through visuals and videos.

Eye-catching graphics promoting products/services.

Short videos showcasing products/services, customer testimonials, or behind-the-scenes.

Interactive polls, quizzes, or contests.

Level 3: Social Butterfly

The Social Butterfly Package is for those seeking a top-tier social media presence with advanced features. This package encompasses everything from the Networker Package, and adds:

High-quality, professionally produced content including custom photography, videos, and animations.

10+ posts per week with a mix of organic and sponsored content.

Emphasis on creativity and uniqueness to differentiate the brand.

Collaborations with partners for co-branded content.

Professional photoshoots highlighting brand values and offerings.

Long-form videos demonstrating product features or tutorials.

Interactive live sessions or webinars.

Exclusive sneak peeks or limited-time offers.

A La Carte Specials and Add-ons

Work with a creative marketing professional to plan out your social media content, tell your brand’s story, and reach your ideal audience.

If you love creating and capturing content but find yourself short on editing time (or maybe you just don’t like to edit), leave it to Matchbox!

We offer weekly and monthly flat-rate engagement deals. If you’d like to discuss your social media engagement goals, reach out to schedule a free consultation.

Matchbox Marketing will handle the mundane task of scheduling and publishing your content so that you can move on and forget about it!

All add-ons are billed at an hourly rate with the exception of Engagement.
Retainer clients will also receive a reasonably priced hourly discount.

Full Social Media Management

Matchbox Marketing offers comprehensive social media management services aimed at overseeing all aspects of your social media marketing strategy and implementation.

Below is an outline of what could be included in a full-service social media management package:

Platform Management

Setup, optimization, and management of profiles on multiple platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest).

Regular posting and content scheduling to maintain an active presence.

Content Creation

A customized content strategy aligned with your brand and objectives.

Diverse content formats including graphics, videos, animations, and interactive posts.

Regular content calendar planning and publication.

Community Engagement

Daily monitoring of comments, messages, and mentions.

Proactive engagement with followers and audience interaction.

Audience Growth + Outreach

Organic audience growth strategies.

Partner outreach and collaborations.

Advertising Campaigns

Creation and management of targeted advertising campaigns.

Budget allocation and optimization for maximum ROI.

Performance Analytics

Regular analysis of key metrics (engagement, reach, conversions).

Monthly performance reports and strategic recommendations based on insights.

Strategic Consulting

Ongoing strategy refinement and optimization based on goals and market trends.

Regular client meetings or updates to discuss progress and new initiatives.

Because your marketing goals are unique to your business or brand, we recommend scheduling a free consultation to discuss your social media goals.

What is Social Media Management?

Social media management refers to the process of creating, scheduling, analyzing, and engaging with content posted on social media platforms, such as Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, and others.

It involves managing a brand’s social media account(s) to build and maintain its online presence, enhance brand awareness, drive traffic, and engage with the target audience.

Several ways a business can benefit from hiring a social media manager include:

Content Creation and Publishing

Community Engagement

Audience Growth and Management

Analytics and Reporting

Advertising and Promotion

Strategy Development and Optimization

Reputation Management