The Essentials • a refined online presence
custom website • hosting + domain • essential SEO • strategy planning session • integrations
Whether you're launching a new venture or elevating a growing brand, The Essentials Package gives you the clarity, strategy, and design needed to step confidently into your digital space. This package is designed for those who value quality and want a thoughtfully crafted online presence without unnecessary complexity.
ready to Confidently step into your online presence?
What's included with your package
Strategy
brand + business clarity session
We’ll begin with a focused strategy call designed to bring full clarity to your business goals, target audience, and brand vision. This session sets the foundation for every design and launch decision that follows.
goal setting + project plan
Together, we’ll define clear objectives and map out a structured timeline for your launch. You’ll receive a tailored project plan that keeps the process transparent, organized, and aligned with your bigger-picture goals.
consulting
deep-dive session: position your brand with intention
I’ll help refine your message, align your visuals, and shape your digital identity so that your brand shows up online with clarity and confidence.
expert feedback + accountability
You’ll receive honest, strategic feedback at each step of the process, along with gentle accountability to keep your project moving forward smoothly and on schedule.
custom site content creation
Together, we will create thoughtful, conversion-focused copy written specifically for your site. This will help connect your site with your audience while clearly communicating your message and offers.
design
custom website, including UX + responsive design
Your website will be thoughtfully designed from the ground up, clean, intuitive, and tailored to your audience. Every page is built with user experience best practices and fully responsive layouts, ensuring a seamless experience across all devices.
Included: Hosting + Domain for a full year.
essential branding setup
Even if you don’t have a full branding suite, we’ll make sure your site reflects a cohesive and polished identity. This includes selecting a refined color palette, professional typography, and integrating your existing logo or wordmark.
licensed ✨good✨ stock photography
Carefully curated, high-quality stock photos that actually feel authentic. No cheesy, overused images here. Every visual is carefully chosen to complement your brand, resonate with your audience, and elevate your site’s overall appearance.
A paid annual licensing fee is required and included with your hosting and domain, invoiced at the time of annual renewal. This ensures your images remain licensed, avoiding any potential legal fees, and the artists are appropriately compensated.
Annual licensing ranges from $50 – $500 a year, depending on your stock photography package. We will discuss which option is best for your website during our strategy call.
licensed specialized icons + illustrations
I source custom-selected icons and illustrations that bring personality and polish to your website, giving it that extra touch of detail and professionalism.
custom form integration
Custom-designed forms for inquiries, bookings, or applications, fully integrated and tailored to your workflow.
social media integration
Direct connections to your social platforms, from embedded feeds to shareable links, so your audience can engage with you everywhere you show up online.
support
hosting + domain name
Reliable hosting and a professional domain setup so your website has a strong, secure, and seamless foundation from day one.
Renewed annually with the option to set up a monthly subscription or pay annually at a discounted rate.
tracking + analytics
I will build in tracking and analytics tools that let you understand your audience, monitor site performance, and make data-driven decisions for your business.
initial launch support
When it’s time to go live, I’ll be right there with you. From final testing to DNS connections, I’ll handle the details and make sure your launch feels stress-free.
one-on-one tutoring
Learn how to navigate your website behind the scenes and apply future updates with a 30-minute post-launch tutoring session.
"Are you KIDDING me?? I received beautiful branding, an iconic website, and one-on-one tutoring that was specific to my business for less than one month of my shop rent. This deal was a no brainer, seriously. Jordan is easy to work with, reliable, and knows what she's doing. I worked with another designer previously and constantly felt so lost. She is the exact opposite. Jordan actually made my marketing enjoyable. I feel empowered! Thank you!"
– Lucy Mae C.
The Essentials Experience
You’ve got a lot going on, that’s why I dedicate time to making this process feel effortless. From our initial strategy call to launch day, every step is structured, supportive, and transparent. You’ll receive personal guidance, clear timelines, and a final product that reflects your vision and business goals.
This package gives you the essential building blocks for a sophisticated online presence with intention. It’s the perfect fit for entrepreneurs and brands who want to launch quickly without compromising on strategy or design.
If you were ready for your online debut yesterday, this package is for you. To get started, fill out the initial intake form below.
Flexible Pricing For everyone
Your business is unique, and your investment should be, too.
I believe beautiful, strategic design should be accessible no matter where you are in your journey. That’s why I offer flexible pricing options to fit different needs and budgets.
If you’d like to set up a payment plan, I offer monthly payment options. Additionally, if you’d prefer, Klarna is available at checkout, allowing you to step into a polished, high-end website experience, whether you’re just starting out or scaling to the next level.
Investing in a professional, polished online presence is the first step toward creating a business that feels aligned, intentional, and ready for growth.
Purchase your package below to get started.
The total investment for the Essentials package is $2500
FAQs | all the details...
How long does the Essentials package process take?
Most projects are completed in 2-4 weeks, depending on your timeline and how quickly content and feedback are provided. From strategy call to launch, the process is designed to be smooth, structured, and efficient.
What do I need to have ready before we begin?
Before we start, you’ll need to provide any written content you already have, any existing brand assets (like logos or imagery), and a completed onboarding questionnaire. If you don’t have everything prepared, no worries. I’ll guide you through exactly what’s needed during our strategy call.
Can I add more pages or features later on?
Yes. The Essentials package gives you a strong foundation to start with, and your site can be expanded at any time. Whether you want to add new pages, upgrade to SEO services, or evolve your design, everything is built with future growth in mind.
What happens after my website is launched?
Once your site goes live, you’ll receive a post-launch walkthrough to help you feel confident managing it day to day. If you’d like ongoing support, SEO, or maintenance, you can upgrade at any time or explore my higher-tier packages.
ready to invest in your brand?
Your website should feel as intentional as the business you’ve built. Let’s create something that reflects your story and a place where your clients feel instantly connected to you and your brand.